1. Make your subject line clear so that your reader doesn't mistake your message for junk mail.

2. Cover only one topic per e-mail.

3. Where possible, keep important information to the first screen so your reader doesn't have to scroll down.

4. Send e-mails only to people who really need to receive them.

5. Include a closing, whether your reader is internal or external.

6. Edit and spell-check your message before you send it.

7. Insert the recipient's address just before you click "Send" to reduce the chance of sending an unfinished

    message or a message to the wrong person.