Marketing


A Clear and Detailed Action Plan

How are you dealing with your customers?

Customers need to be told explicitly how to act in order to obtain a business product or service. If businesses aren’t proactive in asking for orders, they’re denying themselves perhaps two thirds of their potential business!

Many businesses believe they’re doing this but it’s still left to the customer to act — and maybe forget.

Some examples of how different business have adapted this to work for them:

  • “I’ll be calling you in a few days to discuss the options for working on these priorities with you.” Professional advisor
  • “How would Friday a month away suit you for your next appointment?” Hair Stylist
  • “How about we send one of our qualified consultants around to give you an obligation free quote for that repair work?” Tradesperson

Use every opportunity you have to speak with your clients and determine what it really is that they’re coming to you for.

From there you can agree a clear and detailed action plan to complete the order, making it oh-so-easy to do business with you.

 

 

 


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