Build a Winning Vision

Having a shared vision is what can bring a team together and ensure everyone's working with the same end in mind.

Your vision needs therefore to be clear, focussed and well thought out. Here's a few important things to remember when developing a winning vision:

What's your existing work environment or culture like? Does it need a 'clean up'?
What does the current marketplace look like? Think ahead to potential changes, and to your own future developments.
Who's going to be affected? Remember to get their input when reviewing or formulating your vision.
Set goals for your vision, and develop plans of attack.

The vision statement itself should include these elements:

Conceivability — clearly shows what the business will look like.

Desirability — appeals to all those affected by it.

Attainability — feasible and realistic.

Measurability — so progress can be monitored.

Focus — is a primary decision-making guide.

Flexibility — adaptable to individual initiative in the context of the overall goals.

Communicability — easy to explain and understand..

Strategic — is strategically sound.