Management
Systemise!
Most people work IN their business. But the real secret is to work ON your business so that you don’t have to work in it.
So what does working ON your business mean? Simply developing key systems — for everything your business does!
A number of things happen when you systemise your business’s processes. First, YOU don’t have to go through the process yourself — you can delegate it to others less skilled than you. And when you systemise, you automatically develop what we call “a way of doing it here”.
That “way of doing it here” not only makes things happen in a totally predictable way, it makes your business worth much more, because you have proven and successful ways for running the business so that anyone can continue to get the results (sales volume, profit, customer service) that you’ve been able to achieve — without you having to be there.
A proven system — with proven success
When Ray Kroc first bought the rights to the McDonald brothers’ hamburger store, he had no intention of spending his days running a business making burgers. He began with a different end in mind. And he established systems that would ensure every McDonalds store would do the same things in a totally predictable manner. Down to the last detail.
Today, your local hamburger store may make an infinitely better burger, but you’d probably be more likely to want shares in a McDonald’s store.
By applying this different way of thinking to your business, you can make significant impacts on your profitability, your productivity, and your own lifestyle.
