It’s true we can sometimes find ourselves spending more time on planning a holiday than we do on planning our own business. The solution? Regular — and we recommend at least once a year — strategic planning sessions.
These sessions provide the ideal forum for you and your team to really come to grips with determining where you are now as a business, where you want to be, and how you will get there.
The fundamental notion of strategic planning is that if a business takes the time to brainstorm where it wants to be, what its challenges are, formalises a plan to address these areas, and then puts the action steps in writing, it is much more likely to achieve its goals. Indeed, a recent study conducted of a group of law firms found those that did conduct strategic planning sessions experienced 3 times the growth of firms that did no planning at all.
So if you’ve not yet held a strategic planning session for your business, then this can be the ideal opportunity to review your firm’s — and your personal — progress in the past year and set objectives and goals for the year ahead.